Marketing Your Way Podcast

9-to-5 Exit Strategy: How to Start Building Your Marketing Agency While Still Working Full-Time

In this episode, Anastasiia dives into how to start building your marketing agency while still holding down a full-time job. If you’re ready to transition into entrepreneurship but need the security of your current job, this episode is for you. Learn actionable tips on time management, setting boundaries, landing clients, and setting a realistic timeline for when to take the leap into full-time business ownership.
 
Key Takeaways:
How to Find Time: Learn how to manage your time effectively while balancing a full-time job and your growing side business. Anastasiia shares her 5 AM routine and how waking up early can set the tone for your day.
Building the Foundation: Whether you start as a freelancer or create a company, discover how to set up the basics—such as registering a business, opening a bank account, and setting up a simple landing page.
Setting Boundaries: Avoid burnout by prioritizing time for yourself, your family, and your business. Anastasiia shares how she manages her work-life balance and the importance of setting boundaries.
Getting Your First Clients: Start landing clients through your network, outreach, and online presence. Anastasiia shares her own client-getting strategy and how her first client came from word-of-mouth.
Setting a Timeline for Your Exit: Anastasiia talks about how long it took her to feel ready to leave her 9-to-5 job and the steps she took to make the transition, including saving and securing recurring revenue. Plus, learn from her mistakes to speed up your journey.
 
Resources Mentioned:
Book Recommendation: The 5 AM Club by Robin Sharma
Download Anastasiia’s free guide on “Mistakes I Made When Starting My Business”
FloDesk - the easiest, most beautiful email marketing tool out there. Stunning templates. Simple automation. No limits on subscribers or emails. Best part? You get 50% off your first year — that’s just $19 a month! Grab the deal here.
 
Join the 1-Hr Workshop | The 48-Hour Plan: Launch Your Marketing Business This Weekend
 
If this episode has you thinking, “Okay, I’m ready to do this, but where do I actually start?” — I created something just for you. It’s called The 48-Hour Plan: Launch Your Marketing Business This Weekend — a one-hour workshop that walks you step-by-step through turning your skills into a clear, client-ready service package.In just 48 hours, you’ll be ready to pitch your services and take on your first client — without the overwhelm or overthinking. Save your seat HERE.
 
Connect with Anastasiia:
Instagram @anastasiia_mann
Linkedin Anastasiia Mann
Website: www.marketingyourwayhub.com
 
Don’t miss what’s next — be sure to subscribe, leave a review on Apple Podcasts or Spotify, and share this episode with someone who needs the nudge.
 
*This page contains an affiliate link, which means I may earn a commission if you sign up through it. I only share tools I trust and recommend.Visit Episode Page

Reinventing Yourself: Rebeca Brand on Identity, Intuition & Impact

“If you sign this, you’re not going to get out of this life.”
That was the moment Rebeca Brand walked away from a high-paying corporate job — and into the unknown.
In this episode of Marketing Your Way, I’m joined by Rebeca Brand, founder of BrandR Studio, a Miami-based branding agency helping entrepreneurs build emotionally resonant, soul-aligned brands. But before she became a sought-after brand strategist, Rebeca navigated multiple career pivots — from finance in Venezuela and Spain, to launching a fashion brand in Colombia, and eventually building a thriving creative business in the U.S.
We talk about:
•What it really feels like to walk away from a “perfect-on-paper” job
•How your body often knows the answer before your brain does
•The inner work behind authentic branding
•Why storytelling beats strategy (and what to do when you’re the face of your brand)
•Rebeca’s refreshing take on AI and how it can empower — not replace — creatives
•Her bold approach to helping clients uncover their “why”
Whether you’re standing at the edge of a reinvention, building your own marketing business, or just looking for a dose of truth and clarity, this episode is your permission slip to do it your way.
Connect with Rebeca:
🌐 Website: https://brandrstudio.us
📲 Instagram: @rebebrand
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Ready to do marketing your way?
Sign up for my 48-Hour Plan Workshop: Launch Your Marketing Business This Weekend - a one-hour workshop that walks you step-by-step through turning your skills into a clear, client-ready service package. In just 48 hours, you’ll be ready to pitch your services and take on your first client — without the overwhelm or overthinking. Sign up now at MarketingYourWayPodcast.com/workshop
Want more behind-the-scenes?
Connect with me on Instagram @anastasiia_mann or Linkedin 
Don’t miss what’s next — be sure to subscribe, leave a review, and share this episode with someone who needs the nudge.
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Thanks to our episode affiliate partner:
📩 FloDesk - the easiest, most beautiful email marketing tool out there. Stunning templates. Simple automation. No limits on subscribers or emails. Best part? You get 50% off your first year — that’s just $19 a month! Grab the deal at MarketingYourWayPodcast.com/flodesk
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From Happy Accident to Award-Winning Agency: Cristina Mas Adler on Boundaries, Branding, and Building with Purpose

Let’s be honest: building a business is hard. Building one that reflects your values, honors your boundaries, and still scales? That’s next-level. But Cristina Mas Adler is doing just that — and in this episode, she’s breaking it all down for us.
Cristina is the founder and CEO of CIM Consulting, an award-winning Miami-based agency that’s helped shape everything from iconic local hotspots like Sushi Maki to major community initiatives like the Underline. What started as a “happy accident” in 2015 has grown into a thriving, mission-driven business rooted in purpose, people, and giving back.
In this episode, Cristina gets real about:
The true turning point that helped her go all in on entrepreneurship (hint: love had something to do with it)
How she balances leadership with life — from her email delay strategy to her 9-to-5 boundaries
The hiring lessons she’s still learning (and how she got good at letting people go)
Why she’s rebranding her business — and what she’d do differently if she could start over
The power of saying no, automating early, and building a team that feels supported
If you’ve ever struggled with work-life balance, hiring, burnout, or being the face of your brand — this conversation is your permission slip to grow on your terms.
Like this episode? Leave a review, share it with a friend, and subscribe so you never miss what’s next.
Ready to get started?
Sign up for my 48-Hour Plan Workshop: Launch Your Marketing Business This Weekend - a one-hour workshop that walks you step-by-step through turning your skills into a clear, client-ready service package. In just 48 hours, you’ll be ready to pitch your services and take on your first client — without the overwhelm or overthinking. Sign up now at MarketingYourWayPodcast.com/workshop
Connect with Cristina:
🌐 Website: www.cristinamas.com
📲 Instagram: @cim.miami
Want more behind-the-scenes?
Connect with me on Instagram @anastasiia_mann or Linkedin 
Don’t miss what’s next — be sure to subscribe, leave a review, and share this episode with someone who needs the nudge.
Thanks to our episode affiliate partner:
📩 FloDesk - the easiest, most beautiful email marketing tool out there. Stunning templates. Simple automation. No limits on subscribers or emails. Best part? You get 50% off your first year — that’s just $19 a month! Grab the deal at MarketingYourWayPodcast.com/flodesk
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Start Before You’re Ready: My First Client, My Pivot, and the Podcast That Followed

In this very first episode of Marketing Your Way, I’m getting personal and pulling back the curtain on how I went from VP of Marketing at the top local real estate firm — and Googling “how to start a marketing agency” at 5am — to building a business that supports my family, fuels my creativity, and gives me the freedom I used to only dream about.
You’ll hear the full story — the messy pivot, the unexpected first client, and the exact mindset shift that made it all possible. If you’ve ever felt behind, not ready, or too overwhelmed to take the first step… this is your episode.
I’m also sharing the three mistakes I made in those early days (yep, the kind that still make me cringe a little) — and how they actually helped shape the CEO I am today. Ready for a deeper dive? Grab my free guide: Top 5 Mistakes Marketers Make When Starting Their Own Business — and What to Do Instead at MarketingYourWayPodcast.com/mistake
If this episode has you thinking, “Okay, I’m ready to do this, but where do I actually start?” — I created something just for you. It’s called The 48-Hour Plan: Launch Your Marketing Business This Weekend — a one-hour workshop that walks you step-by-step through turning your skills into a clear, client-ready service package. In just 48 hours, you’ll be ready to pitch your services and take on your first client — without the overwhelm or overthinking. Sign up now at MarketingYourWayPodcast.com/workshop
This episode is your reminder that you don’t have to be fully ready to begin — you just have to be brave enough to start.
🎧 Press play now and let’s take that first step together.
Want more behind-the-scenes?
Connect with me on Instagram @anastasiia_mann or Linkedin
Don’t miss what’s next — be sure to subscribe, leave a review, and share this episode with someone who needs the nudge.
Thanks to our episode affiliate partner:
📩 FloDesk - the easiest, most beautiful email marketing tool out there. Stunning templates. Simple automation. No limits on subscribers or emails. Best part? You get 50% off your first year — that’s just $19 a month! Grab the deal at MarketingYourWayPodcast.com/flodesk
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Visit Episode Page

Marketing Your Way Podcast with Anastasiia Mann | Trailer

Are you a marketing executive who enjoys your 9-to-5 — but feels a quiet pull for more creative freedom and flexibility? Maybe you’re a graphic designer, ready to stop building someone else’s brand and finally start your own. Or perhaps you’re a PR professional who still loves the industry — but is tired of the agency hustle, knowing deep down there’s something more aligned out there for you.
Welcome to the Marketing Your Way Podcast with Anastasiia Mann — marketing strategist, agency owner, and career mentor who’s living her version of the American Dream. This show answers the questions you’ve been Googling, with real stories, actionable advice, and a whole lot of encouragement for women who are ready to rethink what’s next.
How do you know when it’s time for a change? How do you find a new role or company that aligns with your life and values? Or take the leap into freelancing or start your own marketing agency? Where do you even begin — especially when it comes to pricing, positioning, and finding clients? We’ll talk about what’s actually working in marketing right now — from personal branding and client acquisition to AI tools and emerging trends shaping the future of our industry.
And yes — it’s all delivered with a Ukrainian accent and a whole lot of real talk. 😉
If you’re ready to challenge the rules, unlock more freedom, and build a marketing career on your terms — you’re in the right place.
Hit subscribe so you never miss an episode, and visit www.MarketingYourWayPodcast.com for show notes, resources, and a community that’s here to support your next step.Want more behind the scenes? Follow along on Instagram or LinkedIn.